WORK

Providing creative operational support and solutions to hit business objectives. Whatever the needs may be, all processes are sustainable and scalable over time.

One Kings Lane

Head of Marketing Operations

 

Rebrand 

Transformation from flash sale content operating model to seasonal and product led

Brief template + traffic system creation and management

Catalogs + newsletters

Retail store openings 

Packaging 

Seasonal campaign shoots 

Timelines 

Workflows

Michael Kors

Digital Project Management + Creative Operations 

 

Relaunch of MichaelKors.com (US, CA, EU)  + DestinationKors.com 

Process creation and management

Site refreshes, email production

Product launches: Wishlist, Exposed Filters, Click and Collect 

Special digital experiences 

Diane von Furstenberg

Digital Marketing and Social Media

Executive Assistant to the President 

 

Launched social platforms all social platforms: Instagram, Facebook, Twitter, Pinterest, Google+, Weibo, and more 

Collaborations: Google Glass, Roxy, GapKids